Join the Virtual Webinar
Details:
Wednesday, September 10, 4:00 CEST, Online
Join us for an insightful webinar on revolutionizing Digital Analytics strategies to meet the new industry standard on first-party cookies. Explore how ‘Next-Gen Digital Analytics’ is meticulously crafted to assist our customers in modernizing their data strategy and future-proofing their marketing stack. Powered by core AWS and Snowflake components.
Don’t miss out on this opportunity to elevate your Digital Analytics strategy to the next level!
Key highlights of the session include:
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AWS Introduction: AWS will provide a short introduction about the above industry trends, focusing on
privacy, deprecation of cookies
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Snowflake Showcase: Snowflake will showcase their Marketing AI Data Cloud and how teams are prioritizing and operationalizing around first-party data.
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Snowplow Review: Snowplow will review the key value props of their next-gen digital analytics solution on Snowflake and AWS, and demonstrate how it compares to incumbent solutions such as GA4
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Fireside Chat: Fireside chat between Snowplow and a mutual customer will showcase their journey in adopting real-time, next-gen digital analytics on this new infrastructure and how it’s helped personalize experiences and drive growth for the business.
